East Coast
Radio has more reasons to celebrate after bagging two awards at the prestigious
MTN Radio Awards at the Sandton Convention Centre (12 April 2014).
(Winners Jason McCall and Damon Beard - Image Supplied)
The Drive
with Damon team return home armed with the Best Promotions/Stunt Award for Freebie Thursday – the second
consecutive year that East Coast Radio has won the award. Presenter Damon Beard
and his former producer Jason McCall could barely contain their excitement as
they ran up on stage to be recognised amongst the cream of the broadcasting
industry’s crop.
“We are so
chuffed,” beamed Damon. “The competition was extra tough this year so win the
award is huge for us and we’re super-proud!”
McCall
added, “It’s an honour to win an award for something I love doing so much. I am
humbled and too stoked!”
Freebie Thursday saw the Drive with
Damon team using East Coast Radio’s multi-media platforms to create a buzz and
recognise listeners, turning an ordinary Thursday into an extraordinary
listener-experience.
While Damon
is a seasoned East Coast Radio personality, up and coming behind-the-scenes
producer, Salendran Thulukanam, was one of six young individuals honoured for
their talent, for making their mark and for showing promise for the future of
radio. Salendran is the proud recipient of the MTN Bright Stars Award, saying
he is “humbled by the recognition.”
East Coast
Radio’s Programming Manager, Zane Derbyshire, says, “Our impressive 13
nominations this year together with our
wins is testament to the innovative way that we program the station and these
wins are a true recognition of the talented people on our team!”
But the
station’s accolades didn’t end there. East Coast Radio presenter Zaba, dazzled
as co-host of the 2014 MTN Radio Awards, alongside veteran Alex Jay. Zaba
looked resplendent in her designer gear and did KZN proud!
Speaking of
honour, Omar Essack, the CEO of
Broadcasting at Kagiso Media (East Coast Radio’s parent body) was honoured in
the Hall of Fame.
The MTN
Radio Awards recognise excellence in radio across South Africa. It’s about
rewarding those individuals and organisations who combine talent, hard work and
skill to ensure that their listeners are compelled.
The latest
awards add to East Coast Radio existing tally for MTN Radio Awards. The station
won Best Commercial Promotions Stunt in 2013, Best Community Project for Toy
Story in 2012 and Best Content Producer in 2011. ECR also received the Station
of the Year nomination in 2013.
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